14:00 - 16:00
Medical Growth House - Social zone
We have invited Jerome Engel from University of Berkley, one of the founding fathers of Lean Launch Pad program, to share his experience with development of a validated business plan based on real customer insight. This is a must participate event for all health companies trying to penetrate a market.
Following the event we will open up for applications to follow our new initiative; “Health Executive Lean Launch Pad program”. Do you have a product with international potential, and would you like to get matched with regional, national, Nordic and international customers? Many companies fail to get early market insight and end up struggling with market access in later phases. Lear more about the program that will help you reduce the product-market risk and secure a solid and evidence based business model.
Program:
- Welcome by Bent-Håkon Lauritzen, Norway Health Tech
- About lean launch pad by Jerome S. Engel, Founding Exec Director Emeritus, Lester Center for Entrepreneurship, Adjunct Professor, Emeritus, UC Berkeley
- The Aleap way, by Erling Nordbø, Partner Aleap AS
- Introduction to The Health Executive Lean Launch Pad
- Per Ingvar Olsen, Professor Chair, Department of Strategy and Entrepreneurship, BI Norwegian Business School
- Mentors: Shane West and André Hansen
- Q&A about the program
This is a cooperation between Aleap, BI Norwegian Business School, C3 Centre for Connected Care and Norway Health Tech
Please register your participation!!
WELCOME
Register